Maha, Vina Angelia. “INNOVATIVE PRACTICES IN RETAIL MANAGEMENT: A SYSTEMATIC REVIEW OF KEY TRENDS AND CHALLENGES ”. AIRA (Artificial Intelligence Research and Applied Learning) 4, no. 1 (January 31, 2025): 60–78. Accessed November 24, 2025. https://journal.dinamikapublika.id/index.php/AIRA/article/view/77.