FILOSOFI TIONGKOK UNTUK BISNIS: PANDUAN MENERAPKAN STRATEGI KUNO DALAM DUNIA PERDAGANGAN MASA KINI

Mhd. Ricky Ardiansyah Putra; Septy Denso Damanik; Tri Quari Handayani

FILOSOFI TIONGKOK UNTUK BISNIS: PANDUAN MENERAPKAN STRATEGI KUNO DALAM DUNIA PERDAGANGAN MASA KINI

Authors

Mhd. Ricky Ardiansyah Putra Fakultas Ilmu Sosial, Universitas Negeri Medan
Septy Denso Damanik Fakultas Ilmu Sosial, Universitas Negeri Medan
Tri Quari Handayani FISIP, Universitas Teuku Umar

Keywords:

Filosofi Tionghua, Strategi Bisnis, Tanggung Jawab Sosial Perusahaan, Kepemimpinan Pelayan, Efektivitas

Abstract

Penelitian ini bertujuan untuk melakukan tinjauan sistematis literatur mengenai penerapan filosofi Tionghoa dalam strategi bisnis, dengan fokus pada efektivitas dan implementasinya. Melalui penelitian terhadap berbagai artikel ilmiah dan sumber terkait, ulasan ini mengeksplorasi bagaimana prinsip-prinsip filosofis Tionghoa, seperti Tao, Yin-Yang, dan Konfusianisme, dapat diadaptasi dan di-implementasikan dalam konteks bisnis modern, serta menganalisis dampak dan keefektifannya terhadap kinerja organisasi. Selain itu, ulasan ini juga menyoroti tantangan dan hambatan yang mungkin dihadapi dalam menerapkan filosofi Tionghoa ini, serta menawarkan wawasan praktis mengenai strategi implementasi yang dapat diadopsi oleh perusahaan.

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FILOSOFI TIONGKOK UNTUK BISNIS: PANDUAN MENERAPKAN STRATEGI KUNO DALAM DUNIA PERDAGANGAN MASA KINI