Vol. 2 No. 2 (2023): Volume 2 Issues 2

View Vol. 2 No. 2 (2023): Volume 2 Issues 2
DOI: https://doi.org/10.1234/aira.v2i2
Published: 2023-07-31

  • AI-POWERED DATA VISUALIZATION: A KEY FACTOR IN OPTIMIZING DIGITAL MARKETING DECISIONS

    Benediktus Rolando
    1-25
    DOI: https://doi.org/10.1234/aira.v2i2.43

  • ARTIFICIAL INTELLIGENCE AND ITS INFLUENCE ON SOCIAL MEDIA MARKETING STRATEGIES

    Carmel Karaniya Wigayha
    26-40
    DOI: https://doi.org/10.1234/aira.v2i2.45

  • PENGARUH ANALISIS BIG DATA TERHADAP PENGAMBILAN KEPUTUSAN STRATEGIS

    Vincentius Jacob Gunawan
    41-50
    DOI: https://doi.org/10.1234/aira.v2i2.44

  • A SYSTEMATIC LITERATURE REVIEW ON OMNICHANNEL CONSUMER BEHAVIOR IN THE RETAIL SECTOR

    Marcellina Laurensia
    51-62
    DOI: https://doi.org/10.1234/aira.v2i2.61

  • THE GEN Z RETAILTAINMENT EXPERIENCE: TRANSFORMING ENGAGEMENT IN TODAY’S RETAIL ENVIRONMENT

    Stefan Derian Hartono
    63-78
    DOI: https://doi.org/10.1234/aira.v2i2.62