Vol. 1 No. 5 (2025): Volume 1 Issues 5 (2025)

View Vol. 1 No. 5 (2025): Volume 1 Issues 5 (2025)

DOI: https://doi.org/10.1234/jumder.v1i5

Published: 2025-10-31

CONTENT MARKETING STRATEGIES FOR BUILDING BRAND ENGAGEMENT ON SOCIAL MEDIA IN DIGITAL ERA

Benediktus Rolando

1-14
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EFEKTIVITAS STRATEGI INFLUENCER MARKETING DALAM MENINGKATKAN KEPERCAYAAN KONSUMEN DAN PANJUALAN PRODUK DI ERA DIGITAL

Alberta Ingriana, Benediktus Rolando

15-30
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EFEKTIFITAS DALAM MANAJEMEN E-COMMERCE: MENINGKATKAN OPERASIONAL DAN KEPUASAN PELANGGAN

Carmel Karaniya Wigayha, Vannes Winata

31-41
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THE INFLUENCE OF SOCIAL MEDIA ON E-COMMERCE: SALES PERFORMANCE AN ANALYSIS OF DIGITAL MARKETING STRATEGIES

Kenny Ryans Alexia, Benedictus Lysander Tristan Setiawan

42-48
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THE APPEAL OF TIKTOK LIVE AND ITS CONTRIBUTION TO DIGITAL MARKETING PERFORMANCE

Benediktus Rolando

49-56
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